SEO TOOL
Overview
Varun Digital Media, a leading digital solutions provider, needed a custom SEO Tool Dashboard to empower their clients with real-time insights and solutions for search performance issues. The goal was to create a dashboard that simplifies complex SEO data and enables users to take action quickly — all through an intuitive and visually engaging UI.
Key Features
- Fragmented access to SEO metrics
- Difficulty understanding technical SEO data
- Lack of actionable insights and prioritization
- Time-consuming process of identifying key issues
Project Brief
- Client: Varun Digital Media
- Role: UI/UX Designer
- Duration 6 Weeks
- Deliverables: Web Application
Solution Delivered
I designed an all-in-one, user-centric SEO dashboard interface that includes:
- Comprehensive SEO Overview
Instant access to organic traffic, keyword positions, search visibility, and indexed pages. - On-Page Issue Scanner
Highlights missing or duplicate metadata, content optimization gaps, and more. - Technical Audit Module
Quick detection of crawl errors, speed issues, mobile responsiveness checks, and broken URLs. - Competitor Comparison Panel
Easily compare backlink metrics, keyword overlap, and ranking performance. - AI-Driven Recommendations
Personalized suggestions to fix SEO issues fast, prioritized by impact and complexity.
Design Approach
- Clean & Focused Layout: Prioritizing insights over clutter for a smoother user experience
- Color-coded Visuals: Simplifying complex data with immediate visual cues
- Modular Dashboard Widgets: Customizable views based on user preference
- Mobile Optimization: Ensuring accessibility for on-the-go marketers
Our team is made up of dreamers, creators, and innovators who collaborate closely to deliver designs that make a real difference. We approach every project with fresh ideas and a shared passion for creativity, ensuring the best possible outcome for our clients.
Impact & Benefits
Reduced time spent on SEO analysis by 60%
Increased client engagement with active insights
Clear pathways for optimizing website health and search performance.
